Mikel is leading at IBM the Digital Transformation of business for the south of Europe (Spain, Portugal, Greece and Israel). This Transformation leverages the power of Digital forces: Cloud, Big Data & Analytics, Mobile, Social Business & Smarter Commerce to help leading companies re-imagine their customer journey to achieve the growth, using Design Thinking as the methodology to solve the paradigm of Customer Centricity.
In his current position, Mikel performs a business development and consultative sales role in order to engage clients in Digital Transformation initiatives, to develop solutions with a customer-centric basis, empower the customer journey through the omnichannel experience and enrich it with the power of Analytics.
Mikel holds a career for more than 20 years of experience in the IT services & vendors market, combining highly proficient in software technologies with business wisdom and interpersonal skills to positively contribute to organization’s bottom-line.
Also, Mikel has proven an extensive experience in IT software and consulting enterprise sales and presales cycle with in-depth knowledge of the process of qualification, making of PoC, solution development and deal closure.